Performance Socks for Conscious Consumers
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Frequently Asked Questions (FAQs)

new to hipSwan? here are some frequently asked questions:

Which style of hipSwan socks should I choose?

Here is a summary of our current lineup of socks, how they differ from each other, and how they are popularly used:

style name base yarn sock height typical use cases
chill organic combed cotton no-show (mid cut) everyday use in trainers, loafers, boat shoes, espadrilles, flats
roam organic combed cotton low cut / ankle everyday use in trainers
flow organic combed cotton low cut / ankle athletic activities like yoga, Pilates, and barre, but also for better traction on smooth floors
dash merino wool low cut / ankle sports like golf, hiking, running, tennis, cycling 

Can I create a custom bundle with different sizes and colours?

Yes. We've designed our website to streamline the selection process and present customers with the most popular choices.

In general, we offer 3 sizes and 3 colours for each style. Bundles are available in 3-packs and 6-packs, either in solid colours or a mix of all 3 colours.

However, if you'd like to create your own bundle by mixing sizes and colours (and even styles), we can certainly do that. Please contact our customer experience team at:

We'll create a customised bundle to your specifications, including any applicable multi-pair discount, and send you a payment link to confirm your order.

Why are some sizes and colours out of stock? How often do you replenish your stock? How will I know when they are available again?

hipSwan works differently from other brands. We concentrate on producing in batches according to our customers' preferences, based on actual sales data. This helps us to minimise waste and our ecological footprint.

Unfortunately, this also means that customers can experience delays in securing our most popular styles, sizes and colours.

Some of our batches have sold out in a matter of weeks, so it's best not to hesitate too long once you find the style, size and colour you want.

If the socks you want are out of stock, our system will prompt you to sign up to our automated restock alert system. You will then receive an email at the very moment the item you want is back in stock.

We generally work on a rolling 3-month sourcing cycle and are constantly monitoring customer feedback for opportunities to improve our designs with each batch.

Once a design is finalised, the typical production period is 8 weeks, followed by our quality control inspections, and then a transit period that can take anywhere from 3-12 weeks.

How do I best care for hipSwan socks?

To keep your socks at their best and promote their longevity, we recommend that you treat them as delicate items and either machine wash them in cold water with other delicates or hand wash them, and only line dry them. Turning them inside out will also help ensure a thorough cleaning and reduce pilling/bobbling.

Care instructions for specific styles are displayed under the 'composition and care' tab on each product page. We also send customers an email with detailed care instructions after they place an order.

In our "sock knowledge blog" we have done a deep dive into how to make your socks last longer

Where are your socks made?

This is a somewhat complex question.

The key components of our socks (yarns, dyes, and packaging) can be sourced from different countries, dyed in others, and physically knitted in yet another.

Moreover, these can change based on the specific style and batch.

We are committed to working only with partners who share our emphasis on transparency and sustainability, and can produce certifications to back up their claims.

We also personally visit and vet each partner and make annual follow-up visits.

In prior batches, our trusted factory partners have been based in Taiwan and Türkiye.

You can read more about our supply chain on our sustainability page.

Are you a real company? I'm suspicious of buying over the Internet and afraid that I might lose my money.

Hipswan Limited (Company Nº 12290106) is a UK-registered private limited company, established in 2019 and fully compliant with UK company regulations.

We were awarded the "hipSwan" trademark in the UK in 2020, and in USA in 2023.

After a two-year R&D period, we started trading online in late 2021 and have fulfilled nearly 10,000 orders to date. We are proud to say that we've an unblemished record of being a trustworthy, reliable seller. You can sample some of our 700+ customer reviews here.

Unlike when you buy from a foreign website, UK residents are fully covered under relevant consumer protection laws when you buy from hipSwan.

We have been approved to accept all major credit cards like Visa, Mastercard, and American Express, as well as PayPal. You have additional consumer protections through your payment provider.

Other questions?

Do you have a question we haven't addressed above? If so, please reach out to our customer experience team at: